OMS

 An Order Management System (OMS) is a centralized solution that allows sellers, brands, and retailers to manage the entire order lifecycle — from order capture and payment processing to fulfillment, shipping, and returns.

In the context of Amazon and e-commerce, an OMS helps:

• Integrate multiple sales channels (Amazon, Shopify, Walmart, eBay, DTC, etc.)
• Track real-time inventory across warehouses or FBA/MFN
• Automate order routing to the right fulfillment location (FBA, 3PL, or in-house)
• Handle backorders, cancellations, and returns efficiently
• Sync with ERP systems, shipping providers, and customer service platforms

Key benefits of using an OMS:

• Increases fulfillment accuracy and speed
• Reduces overselling and stockouts
• Improves customer experience through timely updates and delivery tracking
• Enables scalability across global marketplaces and sales platforms
• Offers visibility into multi-channel performance analytics

Common OMS tools used by Amazon sellers:

• Skubana (Extensiv)
• NetSuite
• Zoho Inventory
• Brightpearl
• Sellbrite
• ShipStation (with OMS functionality)

💡 Example: A brand uses an OMS to automatically route Amazon MFN orders to their East Coast warehouse and Shopify orders to a 3PL in California - while keeping inventory synced across all platforms.

In short:
OMS (Order Management System) is software that centralizes and automates order processing across multiple channels - helping Amazon sellers streamline fulfillment, reduce errors, and scale efficiently.