Compare and Improve Your Product Listings

Analyze multiple product listings using data-driven insights. Uncover optimization opportunities and improve conversion rates.

Analyze Listings

Complete Listing Intelligence

Comprehensive tools to analyze, compare, and optimize your Amazon product listings

Listing Quality Score

Evaluate your listings with a clear quality score based on key metrics.

Side-by-Side Comparison

Compare your listings side-by-side to identify strengths and weaknesses.

Media Analysis

Review and compare product images and videos for visual performance and compliance.

Review Insights

Discover recurring themes in customer reviews to identify improvement opportunities.

Multi-ASIN Comparison

Analyze multiple listings from your brand in one report.

Exportable Reports

Generate and share detailed reports for your team or clients.

Data Transparency Notice

SoldScope uses public marketplace information and proprietary models for research and analytics. Amazon SP-API data is accessed only after explicit authorization by each seller and is used solely within their account. We do not aggregate, combine, or share SP-API data across different sellers and we never publish insights about Amazon’s internal business. Read More

Optimize Your Listings in 3 Steps

Enter ASINs

Add your ASIN and up to 10 other ASINs to compare.

Review Analysis

See detailed comparisons of quality scores, media, and more.

Implement Changes

Apply insights to your listing and watch your conversion rates improve.

Frequently Asked Questions

Everything you need to know about Listing Analyzer

What is the Listing Analyzer tool?

This is your on-page optimization auditor. The tool "reads" any Amazon listing page in seconds and gives you a comprehensive score and checklist. It identifies your listing's strengths and weaknesses, helping you understand exactly what to fix to improve your conversion rate and keyword ranking.

Do I need an Amazon SP-API connection to use the Listing Analyzer?

No, you do not. The core functionality of analyzing any public ASIN is available to all users without an SP-API connection.

How do I use the tool?

It's simple. You can use it in two main ways:

Analyze Your Own ASIN: Paste your product's ASIN to get a baseline score and a "to-do" list of improvements.
Analyze Listings: Paste a top-performing ASIN to see why they are successful. You can even compare your ASIN directly against to see a side-by-side gap analysis.

What does the Listing Analyzer check?

It analyzes all the key "on-page" elements that both customers and algorithm care about. This includes:

Title: Checks for length (character count), special characters, etc.
Bullet Points: Checks the number of bullets, total length, and readability.
Images: Checks the total image count, image resolution (e.g., zoom-able).
Description: Checks for length, uppercase words, A+ content, etc.
Ratings: Checks the total ratings count and average star rating.

What is the best way to use this tool?

Use it for market analysis.

Go to Amazon and find the top 5 listings for your main keyword.
Run all 5 of them and your own ASIN through the Listing Analyzer.
Look for patterns. Do all top listings have 7+ images? Do they all have videos? Do they all put the brand name to the title?
This tool lets you "copy their success" by reverse-engineering the structure (not the text) of their winning listings.

How does this tool fit with the Listing Builder?

They are the perfect pair.

Listing Analyzer is the "diagnostic" tool. It tells you what's wrong with an existing listing.
Listing Builder is the "creation and improvement" tool. It's the place where you go to fix the problems the Analyzer found, or to build a new listing from scratch.

You can run the Analyzer, then go to the Builder to implement the changes, and finally, use the Rank Tracker to see if your changes improved your rank.

Ready to Optimize Your Listings?

Start analyzing your product listings today and uncover opportunities to boost your sales.

Analyze Now