OPS (Ordered Product Sales)

 Ordered Product Sales (OPS) is a key sales performance metric in Amazon’s reporting tools, representing the gross revenue generated from all customer orders during a specified time period - regardless of whether the items have been shipped, returned, or canceled.

OPS includes:

• All units ordered (FBA, FBM, Vendor Central)
• Full item value, excluding taxes and shipping fees
• Sales before accounting for returns or refunds

Where you see OPS:

• Business Reports in Seller Central
• Retail Analytics and Brand Analytics dashboards
• Performance KPIs for ASINs, categories, or time frames

Difference from Net Sales:

• OPS = Ordered revenue before returns/cancellations
• Net Sales (NTS) = Revenue after returns, allowances, and discounts

Why OPS matters:

• Reflects gross demand and customer interest
• Useful for evaluating the impact of promotions, ads, and seasonality
• Helps forecast inventory needs and reorder planning
• Supports performance reviews for top ASINs and campaigns

💡 Example: A seller sees $50,000 in OPS for Q2, even though $4,000 worth of items were returned - indicating strong overall demand.

In short:
OPS (Ordered Product Sales) represents the total value of items customers have ordered - a key measure of demand and revenue potential before returns and cancellations are factored in.