Brand Generator Overview and Getting Started

Finding the perfect name for your Amazon brand is one of the most critical steps in your journey as a seller. A brand name isn't just a label; it’s the foundation of your Brand Registry, your A+ Content, and your long-term reputation on the marketplace.

The SoldScope Brand Generator is a high-performance, AI-driven tool designed to move you from a blank page to a professional, market-ready brand identity in minutes.

Why Use the Brand Generator?

Launching a private label brand on Amazon begins with a name, but finding one that is creative, available, and legally "clean" is often the most frustrating part of the process. The SoldScope Brand Generator is designed to remove the guesswork and help you build a brand identity backed by data and verification.

1. Instant Strategic Creativity

Forget staring at a blank page or using generic word combiners. By entering a competitor ASIN or a seed keyword, our AI analyzes your niche and generates names that actually fit the linguistic style and "vibe" of your specific Amazon category. Whether you want something modern and abstract or descriptive and traditional, you get a curated list of high-potential names in seconds.

2. A Legal "First Filter"

Trademark infringement is one of the fastest ways to get a new Amazon account suspended. We help protect your investment by performing a preliminary check against the USPTO database for exact matches. Every name that appears in your list has already passed this first level of verification, saving you hours of checking names that are already legally claimed.

3. Digital Scalability

A successful Amazon brand often expands beyond the marketplace. Our tool automatically checks for .com domain availability for every result. Seeing a green checkmark means you can secure your brand’s home on the web the same day you launch, ensuring you have the foundation for a Brand Store and external marketing.

4. Objective Marketing Analysis

Choosing a name shouldn't be based on a "feeling" alone. By clicking on any name, you get an AI-powered breakdown of its pros and cons. We analyze the marketing potential, memorability, and brandability of each name, helping you understand how a customer might perceive it before you spend a dollar on packaging.

5. Confidence Through Feedback

You don't have to make the final decision in a vacuum. With our unique Hearting and Polling system, you can shortlist your top choices and create shareable polls. This allows you to gather real-world feedback from partners or potential customers, ensuring the name you choose resonates with the people who will actually buy your product.

How to Get Started: A Step-by-Step Guide

The Brand Generator is designed to be flexible, allowing you to either leverage existing data or build your brand identity from scratch. Follow these steps to find the perfect name for your product.

Step 1: Choosing Your Starting Path

You have two ways to feed information to the generator:

• Option A: Automated Start (ASIN or Keyword): If you already have a product idea or a competitor in mind, simply enter an ASIN or a broad Keyword. Our system will automatically analyze the market and fill in the Category, Keywords, and Description for you. This is the fastest way to get suggestions that are perfectly aligned with your niche.

• Option B: Manual Start: If you have a unique vision, you can skip the automated step. Simply manually select your Category and type in your own Keywords and Brand Description. This gives you full control over the creative direction the AI will take.

Step 2: Generating and Legal Filtering

Once your details are set, click the Generate Names button.

Every name that appears on your screen has already undergone a preliminary check against the USPTO (United States Patent and Trademark Office) database for exact matches. We filter out the obvious conflicts so you don't waste time on names that are clearly taken.

Important Legal Disclaimer: While our system filters for exact USPTO matches, this is a preliminary check only. We cannot guarantee that a name is 100% available or that it will be successfully registered. Trademark laws are complex; therefore, we strongly recommend consulting with a legal professional before finalizing your brand choice.

Step 3: Verifying Digital Presence (.com Check)

In the modern marketplace, your brand needs a home on the web. As names are generated, the system automatically checks for the availability of the matching .com domain.

• If you see a green checkmark, the .com domain is currently free for registration.

• This allows you to secure your brand’s digital footprint the moment you find a name you love.

Step 4: Deep-Diving into the Results

Choosing a name isn't just about how it sounds—it's about how it fits. You can click on any generated name to open a detailed view, where you will find:

• Brand Description: The story or "vibe" the name conveys.

• Pros and Cons: An objective look at the name’s marketing potential and potential pitfalls.

• Similar Names: Variations and related ideas to help you fine-tune your choice.

Step 5: Organizing and Getting Feedback

We have built a dedicated system for brand selection:

1. Saving Favorites: Click the Heart icon next to any name to save it to your personal favorites list.

2. The Favorites View: You can revisit your shortlisted names at any time by clicking the heart icon in the main menu.

3. Community Polls: Choosing a brand name can be difficult to do alone. Our system allows you to create polls from your saved names. You can share these polls with partners, friends, or potential customers to get real-world feedback on which name resonates the most.