Product Research Overview
Olivia Reyes
The Product Research tool by SoldScope is a high-performance analytical engine designed to help Amazon sellers identify profitable opportunities with precision. By replacing guesswork with real-time market data, you can uncover high-demand niches and make inventory decisions backed by hard evidence.
What is Product Research?
This tool serves as your gateway to the massive Amazon ecosystem, allowing you to scan millions of listings based on specific performance criteria. Whether you are searching for your first "winning" product or looking to expand your current brand into new territories, Product Research provides the data transparency needed to succeed.
Who is it for?
New Sellers: Discover products with high demand and low competition to launch your first Private Label brand.
Established Brands: Scale your business by identifying emerging trends and untapped sub-categories.
Competitive Analysts: Monitor the performance of top players in your niche and track market shifts.
Key Capabilities
1. Highly Reliable Sales Estimation
At the heart of the tool is our Sales Estimation engine. It allows you to evaluate the monthly and yearly sales volume for any product with a high degree of precision. This reliability ensures you have a realistic view of a product's velocity and potential ROI before committing to an order.
2. Advanced Market Filtering
The tool features a comprehensive filtering system that can narrow down the entire Amazon catalog in seconds. You can filter products by:
Financial Metrics: Price, Revenue, and Sales changes.
Competition Levels: Review counts and Star ratings.
Listing Quality: Content quality scores and image counts.
Logistics: Weight, Dimensions, and Fulfillment type (FBA/FBM).
For a deep dive into advanced search tactics and a full breakdown of every parameter, please see our Extended Guide to Search Filters.
3. Trend Tracking
Identify the difference between a passing fad and a sustainable business. By analyzing percentage changes in sales and price over time, you can spot products that are gaining momentum or markets that are becoming over-saturated.
4. Detailed Product Information
The search results provide a "data-rich" view of every listing, giving you all the vital stats at a glance. For key metrics such as Price, Star Ratings, BSR, and Sales, we provide historical data that you can visualize directly on interactive charts to see how a product has performed over time.
Key data points include:
Product Essentials: ASIN, Category, Brand, and Main Image.
Performance Metrics: Monthly/Yearly Sales and Best Seller Rank (BSR).
Financial Data: Current Price and recent Price Changes.
Listing Quality Score (LQS): Helps you find listings with poor content that are easy to compete with.
To learn more about how to interpret these metrics and use the historical charts, check out our Detailed Guide to Search Results Data.
5. Export Data
Take your research beyond the SoldScope interface. You can export your search results into common file formats (such as CSV) for further offline analysis. This is essential for performing custom calculations, sharing reports with business partners, or maintaining a local database of potential product leads.
Why Use Product Research?
Custom Filter Library: Save your most successful search settings as presets to resume your research instantly.
Global Market Reach: Quickly toggle between different Amazon marketplaces to compare international demand.
Efficiency: Reduce the time spent on manual research from days to minutes, allowing you to focus on strategy and execution.