Browse Node

Browse Nodes are part of Amazon’s internal classification system that helps organize products into specific categories and subcategories. Each node corresponds to a particular section of the Amazon catalog, allowing products to be placed accurately for search and browsing.

Key points:

• Every category and subcategory has a unique Browse Node ID
• Sellers must assign the correct Browse Node when listing products via feeds or APIs
• A product may appear under multiple Browse Nodes depending on its attributes and settings
• Proper node assignment improves discoverability, filtering, and SEO on Amazon

Types of Browse Nodes:

• Leaf Node: A final subcategory where products are listed (e.g., “Yoga Mats”)
• Parent Node: A higher-level category grouping multiple leaf nodes (e.g., “Exercise & Fitness”)

How to use:

• Sellers use Browse Node IDs when uploading product listings via flat files
• Developers use them with Amazon MWS or SP-API to categorize products programmatically

Why it matters:

• Ensures correct placement of your products in Amazon’s catalog
• Affects product visibility in category-based navigation
• Impacts eligibility for category-specific search filters and promotions

💡 Example: A seller listing a hiking backpack would use the Browse Node for "Backpacks" under the "Outdoor Recreation" category.

In short: Browse Nodes are Amazon’s numeric codes for categorizing products - essential for accurate listing, filtering, and discoverability.